About us


years in business


countries in
Latin America



Asap Trading USA, LLC is the #1 Manufacturer Rep Company that offers professional representation to sell Performance, Racing and Off-Road parts in Latin America. We have 2 offices, one in San Diego and one in Lima-Peru which gives us strategic access to the territory. We have been growing international sales for USA companies since 2004. Asap Trading USA currently works with over 50 importers in Mexico, Central and South America. We have passion for motorsports and enjoy selling to distributors, racing teams and garage shops. Importers love us and we like being the boots on the ground, the eyes and ears and the best sales force in Latin America.

Juan-Jose has been based in San Diego, CA since 1998 and he’s a racing and off-road enthusiast that holds an MBA in Marketing. He brings over 15 years of logistics and international sales & customer service experience. Juan-Jose has a proven record of developing business in the USA, Latin America, Europe, Australia and New Zealand for various American companies.

Ricardo is an Industrial Engineer & Project Manager with more than 20 years of experience designing and managing logistics, import and export. A Rally, Formula 1 and Off-Road fanatic with demonstrated passion for helping racing teams. From Lima-Peru, Ricardo manages sales and customer service with accounts in Peru, Chile, Argentina, Uruguay, Paraguay and Bolivia.

Brands we represent